For fruit and vegetable producers there are four choices when it comes to where to sell their produce; locally, nationally, internationally or a combination of one or more of the other options.
A large factor in the decision of which option to pursue is the size of the business and it is usually only larger producers who can afford the costs involved in exporting.
Australian produce is highly valued overseas as it is seen as being premium quality and coming from a “green” place, with good food safety controls.
The process of getting that produce overseas and into a market is not an easy one. The produce has to reach that market in the high quality state that was expected and this means careful packing, transport and handling.
To make this process easier for exporters, the Department of Agriculture and Water Resources has recently released
‘Fresh fruit and vegetable export requirements: A guide for Australian business’, which will assist produce exporters know what to do and how to do it, by detailing each step of the export process.
The guide was launched by the Federal Minister for Trade, Tourism and Investment, Steven Ciobo and the Minister for Agriculture and Water Resources, David Littleproud.
Federal Minister for Trade, Tourism and Investment, Steven Ciobo said; “The Turnbull Coalition Government is pursuing the most ambitious trade agenda in our country’s history, opening new doors for more Australian exporters to sell their top quality, clean, green and safe produce to more markets worldwide.Australia’s agricultural products are a sought-after commodity, and this guide will help producers benefit from Australia’s strong reputation, providing current information on market regulations and expectations and links to the correct export documents and templates.”
The guide can be found at https://www.austrade.gov.au/fresh-fruit-veg/